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Killer Jeans replaced MPL as the official kit sponsor of the Indian Cricket Team | #IndvsSL

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The Kewal Kiran Clothing Limited’s brand, Killer Jeans replaced MPL as the official kit sponsor of the Indian Cricket Team. The mobile gaming company, MPL had a contract with the BCCI till December 31st, 2023, but MPL decided to terminate the deal early.

Though the BCCI requested MPL to extend their contract till 31st March 2023, the latter did not comply. The Killer Jeans brand will now officially be Team India’s kit sponsor till the end of this year i.e until 31st December 2023.

According to PTI, BCCI’s note read,

“BCCI received an email communication from MPL sports on 2.12.2022 seeking a complete assignment (team + merchandising) at full value to Kewal Kiran Clothing Limited, a fashion wear brand, for the period from 1.12.2023 to 31.12.2023.”

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The note further read,

“With the upcoming back-to-back home series and the women’s away calendar, it was suggested that the current arrangement should not be hampered as it involves performance gear for the national teams. We have asked MPL sports to continue the association at least until 31.3.2023 or look for a partial assignment that would involve only the right chest logo but not the kit manufacturing agreement.”

Yuzvendra Chahal was the first to break the team’s first photos in the jersey when he posted a picture of himself along with teammates Arshdeep Singh, Umran Malik, Mukesh Kumar, and Ruturaj Gaikwad.

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The Men in Blue will first play with the new jersey in the upcoming T20I and ODI series against Sri Lanka. The Indian cricketers are set to face Sri Lanka in three T20Is, beginning on January 3 at the Wankhede Stadium in Mumbai. 


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