The season of the current Indian Super League (ISL) 2022-23 has emerged as the second most searched sports league in India as per Google.
This season of the ISL has already been a super hit. Many nail-biting matches kept you glued to the screen until the final whistle blows. Thus, it has been a popular tournament not only amongst Sports enthusiasts but in general everyone. It has been in the top ten Google searches in India across all categories, ranking sixth in the overall sports category and second among all Indian sports leagues in the nation after the Indian Premier League.
Rise of ISL
This has been a major boost for Indian football as its popularity is rising. This will surely help Indian Football grow in stature and reach every part of the world.
The Hero Indian Super League (ISL) has seen a sharp increase of 2x in digital engagements at the midpoint of the 2022–23 season compared to earlier seasons. In comparison to the same stage in the 2021–22 season, the Hero ISL currently has 8.73 million social media followers, while video views and social engagements have increased by 2x, totaling 343 million views and 107 million, respectively.
