The country will usher into a new fitness era with Prime Minister Narendra Modi flagging off Fit India Movement on the National Sports Day later today. The inaugural event will be staged at Indira Gandhi Stadium Complex in New Delhi, where the PM will dispense a fitness pledge to the people of India. The Fit India Movement is focussed at motivating people to prioritise fitness and sports in their day-to-day lives.
In his call to celebrate National Sports Day on August 29 with enthusiasm, PM Modi, during his Mann Ki Baat address on August 25, urged people to visit iconic places and travel places related to nature and wildlife.
“During today’s Mann Ki Baat, I have made some requests to my fellow Indians: Visit iconic places relating to Bapu as a part of his 150th Jayanti. Travel to places related to nature and wildlife. Strengthen Poshan Abhiyan. Be a part of Fit India movement,” he said.
Union Youth Affairs and Sports Minister Kiren Rijiju has informed that the government is receiving incredible support for the initiative and that the state governments and corporate sector are doing every possible thing to make the movement a grand success.
“Tremendous supports are coming from all sections of the society to participate in the Fit India Movement to be launched by Narendra Modi ji on 29th August at 10 am. Chief Ministers, Corporates and many icons are taking amazing steps to make the programme a grand success,” he said.
Tremendous supports are coming from all sections of the society to participate in the #FitIndiaMovement to be launched by @narendramodi ji on 29th Aug at 10am. Chief Ministers, Corporates and many icons are taking amazing steps to make the programme a grand success. pic.twitter.com/WecwnoVWDA
— Kiren Rijiju (@KirenRijiju) August 28, 2019
Where to Watch Fit India Movement?
The event will be broadcast live on Doordarshan. Only the ones with the Press Information Bureau card are allowed to attend the event at the-- Advertisement --
The Fit India Movement will be flagged off at 10 am, 29th August 2019.
Who is connected with the Fit India Movement?
Moreover, the government has formed a 28-member committee under Rijiju, that includes government representatives from sports, Ayush, secondary education, youth affairs, national sports bodies, private bodies, members of Indian Olympic Association (IOA), as well as fitness promoters such as actors Shilpa Shetty and Milind Soman to oversee the initiative.
Private bodies like Reliance Foundation, Confederation of Indian Industries (CII), JSW Cement and JSW Paints, Tata Trusts, SE TransStadia Pvt Ltd, Federation of Indian Chambers of Commerce and Industry (FICCI), and ASSOCHAM India have all joined the mega fitness initiative.
Earlier Fitness Initiatives
The Fit India Movement is not the first time the government has undertaken a nation-wide fitness campaign. Apart from launching the International Yoga Day on 21 June 2015, the government had also come up with #HumFitTohIndiaFit campaign last year.
The initiative, launched by the then sports minister Rajyavardhan Rathore, encouraged people to share their fitness level by doing exercises such as push-ups.
After his video doing push-ups had gone viral on social media, many personalities including PM Modi, Virat Kohli, Hrithik Roshan, Saina Nehwal and Salman Khan had shared videos of them doing either exercises or yoga on social media.