Cricket Battle of PSUs, marketed by Sports Oodles, unveils the trophy

The Food Corporation of India hosted an evening in association with Marketing Partner Sports Oodles Pvt Ltd to declare the trophy for All India Public Sector Sports Promotion Board (AIPSSPB) – AIPS Cricket League. The shining trophy for the tournament was unveiled at the Press Briefing by Mr RP Sharma, President ZSPC (North)/Executive Director (FCI) in the esteemed presence of Mr O.P. Dani, Treasurer (AIPSSPB)/Chief Genl. Manager (FCI),  Mr Sanjeev Gautam, Joint Secretary (FCI-SPB)/General Manager, Shri Arif Khan, MD-Sports Oodles Pvt. Ltd. & Shri Ramesh Sachdeva, Consultant (AIPSSPB) Shri Rajat Sharma, Secretary (HQSPC)/General Manager (FCI), as well as National/International cricketers Mr Amit Mishra, Mr Parveen Kumar, Mr Navdeep Saini, Mr Nitish Rana, Mr Deepak Hooda, Mr Paras Dogra.

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On the occasion CEO Sports Oodles Pvt Ltd & Marketing Partner AIPS League Arif Khan also announced that bids will be taken out for auction of media rights, fantasy league rights, digital rights as well as sponsorship. The auctions will be held on the 26th September 2019.


All India Public Sector Sports Promotion Board (AIPSSPB) was established in the year 1987 and is the apex body for conducting sports activities amongst Public Sector Undertakings, besides helping the sports persons to perform at National & International level by providing them required technical and financial assistance from member PSUs.

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The Board is headed by Shri Shashi Shanker, CMD – ONGC & ONGC Group of Companies. The Board has recently introduced a talent search scheme wherein budding sports persons would be identified through a search committee & Board will then facilitate their adoption / sponsorship by some of the member PSUs to make them perform at the highest level. Leading Public Sector Undertakings like ONGC, Oil India, Food Corporation of India, Life Insurance Corporation of India, BSNL, Air India, Airports Authority of India, SAIL, Reserve Bank of India etc. who actively promote sports, are members of the AIPSSPB.  Currently 27 organizations are active members of the Board.

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