HomeSports 2.0KreedOn Case StudyHow the Board of Control for Cricket in India (BCCI) Secured its...
-- Advertisement --

How the Board of Control for Cricket in India (BCCI) Secured its Rank as the Richest in the World? Disclosing the Reasons

- Advertisement -

The Board of Control for Cricket in India (BCCI) is the national governing body of cricket in India and is the wealthiest governing body of cricket in the world. Initially formed as a representative body for Indian cricket, the BCCI’s mandate expanded over the decades, culminating in its current status as a powerhouse in international cricket administration. 

-- Advertisement --

Here is a short glimpse of BCCI’s evolution.

Timeline of BCCI

Roshanara Club Limited | KreedOn
Image Source: clubsinindia.in

1928: BCCI formed as a society in Delhi at the Roshanara Club.

-- Advertisement --

1932: India plays its first Test against England in Mumbai, becoming the sixth team with Test status.

1952: India records its first Test victory against England in Madras.

1983: India’s World Cup victory elevates BCCI’s prominence in world cricket.

-- Advertisement --

1987: BCCI convinces ICC to let India jointly host the World Cup with Pakistan.

1992: Jagmohan Dalmiya pushes for commercializing TV rights, setting BCCI on a path to financial strength.

1996: India, led by Dalmiya, brings the World Cup to the subcontinent.

2000: BCCI helps Bangladesh get Test status.

-- Advertisement --

2007: BCCI launches the Indian Premier League (IPL).

2008: BCCI allows amendment for N Srinivasan to buy IPL team, triggering troubles.

2013: IPL spot-fixing scandal unfolds, leading to Srinivasan stepping aside.

2014: Probe report finds Meiyappan guilty, Srinivasan steps down as BCCI chief.

2014: Srinivasan pilots the controversial ‘Big Three’ agreement in ICC.

2015: Shashank Manohar re-elected as BCCI president, bringing transparency.

2016: Anurag Thakur succeeds Manohar as BCCI president.

This timeline highlights key events, from BCCI’s formation to its involvement in major cricket developments and controversies, shaping its role in the international cricket landscape.


Swift Showdowns: Top 10 Shortest Test Cricket Matches by Balls Bowled | KreedOnAlso Read | Swift Showdowns: Top 10 Shortest Test Cricket Matches by Balls Bowled


History of Board of Control for Cricket in India

Board Of Control For Cricket In India (BCCI) | KreedOn
Image Source: 13angle.com

Board of Control for Cricket in India was established in 1928 and is a consortium of state cricket associations that select their own representatives who elect the BCCI president. The BCCI joined the Imperial Cricket Conference in 1926 which later became the International Cricket Council. The BCCI operates independently as a private organization and is not subject to the oversight of the National Sports Federation of India or the Government of India. Additionally, it does not receive any financial support from the Ministry of Youth Affairs and Sports.

The rise of Jagmohan Dalmiya in 1992 saw a major push for commercializing TV rights, setting the BCCI on the path to becoming a cash-rich behemoth and India the hub of world cricket. The Indian Premier League (IPL), run by the BCCI, is one of the wealthiest sports leagues in the world. In the financial year 2022-2023, BCCI earned ₹6,558 crore (US$820 million) and paid ₹4,000 crore (US$500 million) in taxes.

Present of BCCI

KreedOn
Image Source: circleofcricket.com

In recent years, the BCCI has made several developments to further its growth. In 2021, the BCCI signed a deal with Dream11, a fantasy sports platform, to become the title sponsor of the Indian Premier League (IPL) for the next four years. The BCCI signed a deal with SBI Life Insurance to become the official insurance partner of the Indian cricket team in the same year. In 2022, the BCCI signed a deal with IDFC First Bank to become the official banking partner of the Indian cricket team.


Growth of IPL - KreedOnAlso Read | Analysis of Growth in IPL viewership from 2008 to 2022 – A Case Study


Reasons for BCCI’s Growth

BCCI's Income for the year 2022 | KreedOn
(BCCI’s income for the year 2022) Image Source: Statista

The Board of Control for Cricket in India (BCCI) evolved into the world’s richest cricket board through a combination of strategic planning, successful marketing, and the immense popularity of cricket in India. 

Key factors include the lucrative Indian Premier League (IPL), savvy media rights deals, and a large and passionate cricket fan base.

  1. IPL Success: The launch of the Indian Premier League in 2008 revolutionized cricket and became a major revenue generator. The franchise based T20 tournament attracted top international players and sponsors, leading to massive broadcasting and sponsorship deals.
  2. Media Rights: BCCI negotiated lucrative broadcast and digital rights deals for international and domestic cricket. The media rights for broadcasting matches, including IPL, brought in substantial revenue, given the massive viewership.
  3. Sponsorships and Endorsements: BCCI secured high-value sponsorships and endorsements for the Indian cricket team, players, and events. The popularity of cricket and star players in India made it an attractive market for brands.
  4. Domestic Cricket Structure: A strong domestic cricket structure, including tournaments like Ranji Trophy, provided a foundation for nurturing talent and maintaining public interest in the sport at the grassroots level.
  5. Popularity of Cricket in India: Cricket is more than a sport in India; it’s a cultural phenomenon. The passion and following for the game contribute significantly to the revenue through ticket sales, merchandise, and various other channels.
  6. Administration and Governance: Efficient administration and governance played a crucial role. BCCI, under effective leadership, made strategic decisions, negotiated well, and adapted to the changing landscape of cricket.
  7. Strategic Partnerships: BCCI forged strategic partnerships with various entities, including cricket boards, sponsors, and broadcasters, maximizing revenue opportunities.

Conclusion

In essence, the BCCI’s journey to becoming the world’s richest cricket board involved a combination of capitalizing on the popularity of cricket in India, creating innovative and successful tournaments like IPL, and smart business and marketing strategies. Also, it is a result of its commercialization of TV rights, and its ability to attract sponsors and partners. The BCCI’s recent deals with Dream11, SBI Life Insurance, and IDFC First Bank are a testament to its continued growth and success.


MS DhoniAlso Read | Top 13 Best Cricket Bats in India | Buy Today & Hit It Big


Frequently Asked Questions (FAQs)

How did the BCCI win the rights to host the 1987 World Cup?

In 1984, BCCI President N.K.P. Salve and PCB President Air Marshall Nur Khan joined forces to defeat England at the ICC meeting, offering participating countries 40,000 pounds for the tournament compared to England’s 20,000 pounds.

How did the BCCI gain control over the broadcasting rights of cricket matches in India?

Doordarshan, a government-run network in India, used to broadcast cricket matches until 1993 and compelled the BCCI to pay a significant amount for each live telecast. However, Jagmohan Dalmiya successfully challenged Doordarshan’s monopoly in 1995, leading to the BCCI allowing private channels to broadcast sports. The initial agreement was made with TWI, a foreign company, which paid the BCCI one million dollars for the rights to broadcast matches in India.

How did the BCCI increase its revenue from the Indian Premier League (IPL)?

The IPL, initiated in 2008, serves as the primary revenue generator for the BCCI. Star India secured the IPL media rights for five years, paying Rs 16,347 crores, expiring in 2022. Additionally, the BCCI earns through sponsorship deals, franchise fees, and gate receipts. As per MPL and Times of India data, the BCCI’s earnings surpassed ₹18,011 crores during the 2020-21 year.

Who is the current president of the BCCI?

Roger Binny is the current president of the BCCI.

Popular Web Stories

Follow us on: InstagramFacebookYouTubeWhatsApp and be part of KreedOn’s community

For more sports knowledge and latest stories on Indian sports and athletes

Subscribe Now Receive exciting Indian sports stories on your WhatsApp now.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Famous Siblings in Indian Sports Top 10 Richest Cricket Boards in The World Top 10 Players with Most Test Cricket Centuries | Centuries Galore The Inspiring Story of Rinku Singh | The Power of Belief Most Popular Cricket Tournaments in the World
Famous Siblings in Indian Sports Top 10 Richest Cricket Boards in The World Top 10 Players with Most Test Cricket Centuries | Centuries Galore The Inspiring Story of Rinku Singh | The Power of Belief Most Popular Cricket Tournaments in the World